Plans and premium features
PlugUpp Search & Social Appearance Audit is free to use, with optional paid plans that unlock automation, deeper analysis and more content types. The free plugin audits your pages and posts. All paid plans share the same features - they differ only by how many sites the licence covers.
Plans
| Free | Personal | Pro | Business | Agency | |
|---|---|---|---|---|---|
| Sites per licence | 1 | 1 | 3 | 5 | Unlimited |
All paid plans share the same features and differ only by the number of sites the licence covers. See the pricing page for current prices.
What you can audit
| Feature | Free | Paid |
|---|---|---|
| Pages and posts | Yes | Yes |
| Archive pages (blog home, category, tag, custom taxonomy, monthly) | Yes | Yes |
| Custom post types and WooCommerce products | No | Yes |
| Pre-publish auditing (drafts, scheduled, pending) | No | Yes |
AI readiness
| Feature | Free | Paid |
|---|---|---|
| AI access panel (which documented AI crawlers your robots.txt allows or blocks, with the matching robots.txt lines and each provider's documented consequence) | Yes | Yes |
| llms.txt presence | Yes | Yes |
| Warning when robots.txt is served with a status that makes its rules ineffective | Yes | Yes |
| Site-level AI findings (blocked AI search crawlers, blanket rules, training opt-outs, CDN advisory) | No | Yes |
| Per-page AI findings (nosnippet and max-snippet against Google AI Overviews and AI Mode, noarchive and nocache against Bing Copilot) | No | Yes |
The dividing line is defects free, interpretation paid: a robots.txt that cannot work is a plain misconfiguration and is flagged in every plan, while the findings that read meaning into crawler rules and page directives are paid. See AI readiness for what each check does and what it deliberately does not claim.
Scanning and reporting
| Feature | Free | Paid |
|---|---|---|
| Manual scans | Yes | Yes |
| Scheduled scans | No | Yes |
| Changes since last scan (newly flagged, fixed, edited - per tab) | No | Yes |
| Email reports (with per-page changes since the last scan) | No | Yes |
| Enhanced scan (fallback-image prediction, weak social-image detection) | No | Yes |
Reviewing results
| Feature | Free | Paid |
|---|---|---|
| Search and Social previews, Issues view | Yes | Yes |
| Exclude / include items (including bulk on the Posts and Pages screens) | Yes | Yes |
| Rule-based auto-exclusion (exclude pages by URL pattern, category or tag, author, or post type, with saved exclusion sets) | No | Yes |
| Ignore individual issues | Yes | Yes |
| Filter by severity and issue type | No | Yes |
| Export to CSV | No | Yes |
| Flag content by author | No | Yes |
Support
| Free | Paid | |
|---|---|---|
| Support | Best endeavours | Yes |
Choosing between the paid plans
All paid plans have exactly the same features. Pick based on how many sites you need to cover:
- Personal - one site.
- Pro - up to three sites.
- Business - up to five sites.
- Agency - unlimited sites.
If a licence expires, the plugin keeps working on the free tier (your existing results stay) and premium features simply switch off until you renew.
Buying or upgrading
Open the plugin's Account or upgrade link in the WordPress admin, or visit the plugin page on plugupp.com. Upgrades and downgrades take effect immediately.